Soman, D. (2001). Effects of payment mechanism on spending behavior: The role of rehearsal and immediacy of payments. Journal of Consumer Research, 27(4), 460-474.
Past expenses have been shown to influence future spending behavior by depleting available budgets. However, a prerequisite for this relationship is the accurate recall of past payments and the experiencing of the full aversive impact associated with them. This article shows that the use of different payment mechanisms influences both these factors and hence moderates the effects of past payments on future spending. Specifically, past ...



![[연구참여자 모집/사례 지급] 자유연상 패턴과 심리적 속성 간의 관계 탐색](https://happyfinder.co.kr/wp-content/uploads/2024/05/워드프레스_연구참여자모집-360x180.png)








![[센터장 인사말] 서울대학교 행복연구센터의 센터장 최인철입니다.](https://happyfinder.co.kr/wp-content/uploads/2021/05/greetings-120x86.png)

![Vol.70 [행복달력] MAY Happiness Calendar](https://happyfinder.co.kr/wp-content/uploads/2022/04/5월_행복달력_커버페이지-1-120x86.png)




