Sonenshein, S., DeCelles, K. A., & Dutton, J. E. (2014). It& #39;s not easy being green: The role of self-evaluations in explaining support of environmental issues.
Using a mixed methods design, we examine the role of self-evaluations in influencing support for environmental issues. In Study 1—an inductive, qualitative study—we develop theory about how environmental issue supporters evaluate themselves in a mixed fashion, positively around having assets (self-assets) and negatively around questioning their performance (self-doubts). We explain how these ongoing self-evaluations, which we label “situated self-work,” are shaped by cognitive, relational, and ...



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