Previous research on self-discrepancy has mainly focused on the discrepancy between the actual and ideal or ought state at the...
Which friend do you want to spend time with—a happy friend who performs better than you or an unhappy friend...
Although several studies have investigated the neural mechanism of social comparison, it remains unclear whether and how cultural membership, particularly...
How can tax payment be made more satisfying? The author focuses on the low volition and collective nature of tax-funded...
We explored cultural and historical variations in concepts of happiness. First, we analyzed the definitions of happiness in dictionaries from...
In recent studies of the structure of affect, positive and negative affect have consistently emerged as two dominant and relatively...
One common belief about happiness, espoused to varying degrees by both researchers and laypeople alike, is that happiness involves a...
A flood of new studies explores people's subjective well-being (SWB) Frequent positive affect, infrequent negative affect, and a global sense...
The present study examined how financial decisions ‘get under the skin’. Participants played an economic game in which they could...
In 2010, for the first time in 23 years, PepsiCo did not invest in Super Bowl advertising for its iconic...