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행복DB
Shafir, E., &Thaler, R. H. (2006). Invest now, drink later, spend never: On the mental accounting of delayed consumption. Journal of economic psychology, 27(5), 694-712.
Monetary transactions in which consumption is temporally separated from purchase naturally lend themselves to multiple frames and to alternative accounting...
Prelec, D., &Loewenstein, G. (1998). The red and the black: Mental accounting of savings and debt. Marketing science, 17(1), 4-28.
In the standard economic account of consumer behavior the cost of a purchase takes the form of a reduction in...
Soman, D., et al. (2005). The psychology of intertemporal discounting: Why are distant events valued differently from proximal ones?.
Research in intertemporal choice has been done in a variety of contexts, yet there is a remarkable consensus that future...
Tyran, J. R., &Engelmann, D. (2005). To buy or not to buy? An experimental study of consumer boycotts in retail markets. Economica, 72(285), 1-16.
We investigate experimentally how firms and consumers react to a sudden cost increase in a competitive retail market. We compare...
Fehr, E., &Goette, L. (2005). Robustness and real consequences of nominal wage rigidity. Journal of Monetary Economics, 52(4), 779-804.
Nominal wage rigidity has been shown to exist in periods of high inflation, while reduction in nominal pay has been...
Goldstein, D. G., Hershfield, H. E., &Benartzi, S. (2016). The illusion of wealth and its reversal. Journal of Marketing Research, 53(5), 804-813.
Research on choice architecture is shaping policy around the world, touching on areas ranging from retirement economics to environmental issues....
Soman, D., &Cheema, A. (2011). Earmarking and partitioning: Increasing saving by low-income households. Journal of Marketing Research, 48(SPL), S14-S22.
This research examines the effects of earmarking money on savings by low-income consumers. In particular, the authors test two interventions...
Konow, J. (2001). Fair and square: the four sides of distributive justice. Journal of Economic Behavior &Organization, 46(2), 137-164.
Recent theoretical progress on inequity has left unresolved the crucial question of what constitutes equity. This paper proposes a positive...
Frey, B. S., &Pommerehne, W. W. (1993). On the fairness of pricing—an empirical survey among the general population. Journal of Economic Behavior &Organization, 20(3), 295-307.
A random survey reveals that a rise in price to cope with a situation of excess demand is considered unfair...
Anand, P. (2001). Procedural fairness in economic and social choice: Evidence from a survey of voters. Journal of Economic Psychology, 22(2), 247-270.
The paper argues for the relevance of procedural justice to social choice and presents supporting evidence from primary data on...
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