Modified Pyramid of CSR for Corporate Image and Customer Loyalty
Modified Pyramid of CSR for Corporate Image and Customer Loyalty: Focusing on the Moderating Role of the CSR Experience Abstract The current study aims to suggest a modified pyramid of corporate social responsibility (CSR) in the airline industry and find the moderating effects of consumer’s CSR experience (CSRE). Although previous studies proved the positive effects of CSR, there are surprisingly few research studies ...



![[연구참여자 모집/사례 지급] 자유연상 패턴과 심리적 속성 간의 관계 탐색](https://happyfinder.co.kr/wp-content/uploads/2024/05/워드프레스_연구참여자모집-360x180.png)









![[센터장 인사말] 서울대학교 행복연구센터의 센터장 최인철입니다.](https://happyfinder.co.kr/wp-content/uploads/2021/05/greetings-120x86.png)

![Vol.70 [행복달력] MAY Happiness Calendar](https://happyfinder.co.kr/wp-content/uploads/2022/04/5월_행복달력_커버페이지-1-120x86.png)




