Howell, R. T., &Hill, G. (2009). The mediators of experiential purchases: Determining the impact of psychological needs satisfaction and social comparison.
Once basic needs are satisfied, the relation between income and subjective well-being is small, and materialism leads to diminished well-being. This study attempts to determine: (1) whether experiential purchases, as opposed to materialistic purchases, are likely to increase well-being and (2) whether these increases are likely to be due to increased satisfaction of psychological needs and/or decreased social comparison. Participants indicated that experiential purchases represented ...



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