Past research has shown that East Asians are more tolerant of apparent contradiction and tend to accept contradictory beliefs more readily than Americans. The present research examined through three studies whether such a dialectical tendency among East Asians also would be found in beliefs about the self. The results showed that in all three studies, …
Tag Archives: self-concept
Aron, A., Paris, M., & Aron, E. N. (1995). Falling in love: Prospective studies of self-concept change. Journal of Personality and Social Psychology, 69(6), 1102-1112.
Two prospective, longitudinal studies examined the consequences of falling in love, focusing on predictions developed in the context of A. Aron and E. N. Aron’s (1986, in press) self-expansion model of motivation and cognition in close relationships. In each study a sample with a high expected incidence of falling in love (first- and second-year undergraduates …
Mogilner, C., &Aaker, J. (2009). “The time vs. money effect”: Shifting product attitudes and decisions through personal connection. Journal of Consumer Research, 36(2), 277-291.
The results of five field and laboratory experiments reveal a “time versus money effect” whereby activating time (vs. money) leads to a favorable shift in product attitudes and decisions. Because time increases focus on product experience, activating time (vs. money) augments one’s personal connection with the product, thereby boosting attitudes and decisions. However, because money …